The Audience Club.
The Audience Club. is a project initiated by Clara Soteras with the intention of bringing together in the same space professionals in SEO, product, artificial intelligence, content, and new digital roles within the media, always with a focus on the audience.
The initiative stems from the need to create more open and collaborative conversations about how digital media is evolving and how disciplines such as SEO, AI, product, community, and editorial strategy can no longer be understood separately.
Beyond traffic metrics, The Audience Club. is committed to building a community to share learnings, challenges, and real experiences among industry professionals.
Why The Audience Club.?
The Audience Club. was born as a community and has already visited cities like New York. Throughout this year, the idea is to continue sharing moments, experiences, and conversations in different parts of the world, featuring media professionals and experts from across the globe. Here I tell you a little more about what drove me to create it:
Community
A space dedicated to connecting digital media professionals interested in audience growth, innovation, and knowledge exchange.
Conversation
Gatherings and roundtables designed to foster dialogue, shared ideas, and honest conversations, far from traditional one-way presentation formats.
Growth
A vision of audience development where SEO, AI, product, content, and community work as interconnected disciplines to drive more sustainable and relevant media.
The gatherings are organized in different cities around the world, creating local spaces to connect professionals working on the evolution of audiences and digital media.
If you are interested in organizing a gathering of The Audience Club. in your city, you can write to me to make it happen.
Are you interested in The Audience Club. or do you have a proposal? Write to me.
