

{"version":"1.0","provider_name":"Clara Soteras","provider_url":"https:\/\/clarasoteras.com\/en\/","author_name":"Clara Soteras","author_url":"https:\/\/clarasoteras.com\/en\/author\/clara-soteras\/","title":"Evolution and impact of AI Overviews on Spanish media: from emergence to the consolidation of generative answers (2nd wave, July 2026) - Clara Soteras","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"2ax9ZFDqfH\"><a href=\"https:\/\/clarasoteras.com\/en\/blog\/second-study-ai-overviews-spanish-publishers-july-2026\/\">Evolution and impact of AI Overviews on Spanish media: from emergence to the consolidation of generative answers (2nd wave, July 2026)<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/clarasoteras.com\/en\/blog\/second-study-ai-overviews-spanish-publishers-july-2026\/embed\/#?secret=2ax9ZFDqfH\" width=\"600\" height=\"338\" title=\"&#8220;Evolution and impact of AI Overviews on Spanish media: from emergence to the consolidation of generative answers (2nd wave, July 2026)&#8221; &#8212; Clara Soteras\" data-secret=\"2ax9ZFDqfH\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/clarasoteras.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2026\/09\/ai-overviews-spain-2nd-study-clara-soteras-mj-cachon.jpg","thumbnail_width":2031,"thumbnail_height":1142,"description":"The media industry in Spain is undergoing a structural reconfiguration of its organic traffic sources due to the advance of artificial intelligence in search engines. One of the turning points has undoubtedly been the rollout of generative answers directly within Google Search for certain queries. As we already highlighted in the first study on the [&hellip;]"}