{"id":3393,"date":"2025-06-29T13:04:27","date_gmt":"2025-06-29T11:04:27","guid":{"rendered":"https:\/\/clarasoteras.com\/llibres\/"},"modified":"2026-03-14T17:48:27","modified_gmt":"2026-03-14T16:48:27","slug":"llibres","status":"publish","type":"page","link":"https:\/\/clarasoteras.com\/ca\/llibres\/","title":{"rendered":"Llibres"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3393\" class=\"elementor elementor-3393 elementor-3362\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e1d7c5 e-flex e-con-boxed e-con e-parent\" data-id=\"7e1d7c5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-776c5e8 e-con-full e-flex e-con e-child\" data-id=\"776c5e8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-21b99a5 e-flex e-con-boxed e-con e-child\" data-id=\"21b99a5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8cc515 elementor-widget elementor-widget-heading\" data-id=\"f8cc515\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Llibres<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4433cd3 elementor-widget elementor-widget-text-editor\" data-id=\"4433cd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Benvinguts a la meva petita llibreria. En aquest espai podr\u00e0s trobar alguns dels recursos i materials publicats per aprendre m\u00e9s sobre el SEO a mitjans, Google Discover i tot el necessari per posar en marxa la teva estrat\u00e8gia digital en una redacci\u00f3 o un mitj\u00e0 de comunicaci\u00f3 en temps d&#8217;IA. Sigues lliure de fullejar el que vulguis i escriure&#8217;m si vols saber-ne m\u00e9s sobre algun dels recursos.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cf66de elementor-tablet-align-center elementor-widget elementor-widget-button\" data-id=\"4cf66de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#ultimes-publicacions\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u00daltimes publicacions<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4951f0c e-con-full e-flex e-con e-child\" data-id=\"4951f0c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2595de0 elementor-hidden-desktop elementor-hidden-laptop elementor-widget elementor-widget-image\" data-id=\"2595de0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"480\" height=\"529\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/09\/servicio-consultoria-clara-soteras.jpg\" class=\"attachment-large size-large wp-image-1050\" alt=\"\" srcset=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/09\/servicio-consultoria-clara-soteras.jpg 480w, https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/09\/servicio-consultoria-clara-soteras-272x300.jpg 272w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b98580 e-flex e-con-boxed e-con e-parent\" data-id=\"9b98580\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f53c518 e-con-full e-flex e-con e-child\" data-id=\"f53c518\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0b17c3c elementor-widget elementor-widget-menu-anchor\" data-id=\"0b17c3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"ultimes-publicacions\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-375a4cd elementor-widget elementor-widget-heading\" data-id=\"375a4cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Manual d'instruccions SEO per a mitjans<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2c2994 elementor-widget elementor-widget-heading\" data-id=\"c2c2994\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><b>Disponible tamb\u00e9 en angl\u00e8s!<\/b><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fed54b elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5fed54b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/clarasoteras.com\/en\/books\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-book\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M448 360V24c0-13.3-10.7-24-24-24H96C43 0 0 43 0 96v320c0 53 43 96 96 96h328c13.3 0 24-10.7 24-24v-16c0-7.5-3.5-14.3-8.9-18.7-4.2-15.4-4.2-59.3 0-74.7 5.4-4.3 8.9-11.1 8.9-18.6zM128 134c0-3.3 2.7-6 6-6h212c3.3 0 6 2.7 6 6v20c0 3.3-2.7 6-6 6H134c-3.3 0-6-2.7-6-6v-20zm0 64c0-3.3 2.7-6 6-6h212c3.3 0 6 2.7 6 6v20c0 3.3-2.7 6-6 6H134c-3.3 0-6-2.7-6-6v-20zm253.4 250H96c-17.7 0-32-14.3-32-32 0-17.6 14.4-32 32-32h285.4c-1.9 17.1-1.9 46.9 0 64z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">SEO Playbook for News Publishers<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-959bda0 elementor-widget elementor-widget-text-editor\" data-id=\"959bda0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u201cManual d&#8217;instruccions SEO per a mitjans\u201d<\/strong> \u00e9s una guia de nou cap\u00edtols pensada per a periodistes, editors i perfils estrat\u00e8gics de qualsevol redacci\u00f3 o mitj\u00e0 digital.<\/p>\n<p>Es tracta d&#8217;una recopilaci\u00f3 de tots els cap\u00edtols que Clara Soteras, consultora de SEO per a mitjans i estrat\u00e8gia digital, ha publicat a la <strong>newsletter <a href=\"https:\/\/tendencias.substack.com\/\" target=\"_blank\" rel=\"noopener\">Tendenci@s<\/a><\/strong> que publica des del 2017 el periodista, autor i consultor especialitzat en mitjans digitals <strong>Ismael Nafr\u00eda<\/strong>. Compta, a m\u00e9s, amb un <strong>cap\u00edtol especial i in\u00e8dit dedicat <\/strong>a les \u00faltimes novetats sobre la <strong>intel\u00b7lig\u00e8ncia artificial en el camp de les cerques i com poden canviar la manera d&#8217;entendre i treballar el tr\u00e0nsit SEO als mitjans.<\/strong><\/p>\n<p>Aquest llibre, disponible en format digital i impr\u00e8s, inaugura la col\u00b7lecci\u00f3 d&#8217;informes Tendenci@s+. Aquest recurs cobreix tots els aspectes que ha de tenir en compte un mitj\u00e0 de comunicaci\u00f3 digital, tant des de la perspectiva editorial com t\u00e8cnica, per treballar amb \u00e8xit el posicionament en cercadors per part de periodistes i editors, amb claus i exemples pr\u00e0ctics que ajuden a entendre la import\u00e0ncia d&#8217;aquest canal de tr\u00e0nsit, ara no nom\u00e9s diversificat entre Google i Google Discover, sin\u00f3 tamb\u00e9 amb l&#8217;aplicaci\u00f3 de la IA.<\/p>\n<p><strong> Aquests s\u00f3n els cap\u00edtols del \u201cManual d&#8217;instruccions SEO per a mitjans\u201d:<\/strong><\/p>\n<ol>\n<li>Breaking news: com treballar l&#8217;\u00faltima hora en una redacci\u00f3?<\/li>\n<li>Oblida&#8217;t del SEO cl\u00e0ssic\u2026 Qu\u00e8 \u00e9s Google Discover?<\/li>\n<li>Kit d&#8217;eines per detectar tend\u00e8ncies<\/li>\n<li>Creant una estrat\u00e8gia guanyadora a Google Discover<\/li>\n<li>Com planificar una estrat\u00e8gia de continguts per a unes eleccions?<\/li>\n<li>Els 5 aspectes t\u00e8cnics b\u00e0sics que tot mitj\u00e0 hauria de revisar<\/li>\n<li>M\u00e9s enll\u00e0 del real-time: Qu\u00e8 \u00e9s l&#8217;E-E-A-T? El factor clau per guanyar autoritat com a mitj\u00e0<\/li>\n<li>Com crear un equip d&#8217;audi\u00e8ncies amb \u00e8xit? Parlem de rols i soft skills<\/li>\n<li>Arriba la IA a Google\u2026 Com afectar\u00e0 AI Overviews al tr\u00e0nsit SEO dels mitjans?<\/li>\n<\/ol>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a23cb0 e-con-full e-flex e-con e-child\" data-id=\"6a23cb0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-0c03fef e-grid e-con-full e-con e-child\" data-id=\"0c03fef\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c99d1f elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"8c99d1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.lulu.com\/es\/shop\/clara-soteras-and-errea-and-ismael-nafr%C3%ADa-and-errea\/manual-de-instrucciones-seo-para-medios\/paperback\/product-yvy8m6r.html?page=1&#038;pageSize=4\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-shopping-cart\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M528.12 301.319l47.273-208C578.806 78.301 567.391 64 551.99 64H159.208l-9.166-44.81C147.758 8.021 137.93 0 126.529 0H24C10.745 0 0 10.745 0 24v16c0 13.255 10.745 24 24 24h69.883l70.248 343.435C147.325 417.1 136 435.222 136 456c0 30.928 25.072 56 56 56s56-25.072 56-56c0-15.674-6.447-29.835-16.824-40h209.647C430.447 426.165 424 440.326 424 456c0 30.928 25.072 56 56 56s56-25.072 56-56c0-22.172-12.888-41.332-31.579-50.405l5.517-24.276c3.413-15.018-8.002-29.319-23.403-29.319H218.117l-6.545-32h293.145c11.206 0 20.92-7.754 23.403-18.681z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Vull el llibre en paper!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-172fbb2 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"172fbb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/hoyeninternet.beehiiv.com\/products\/manual-de-instrucciones-seo-para-medios-de-clara-soteras\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-shopping-cart\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M528.12 301.319l47.273-208C578.806 78.301 567.391 64 551.99 64H159.208l-9.166-44.81C147.758 8.021 137.93 0 126.529 0H24C10.745 0 0 10.745 0 24v16c0 13.255 10.745 24 24 24h69.883l70.248 343.435C147.325 417.1 136 435.222 136 456c0 30.928 25.072 56 56 56s56-25.072 56-56c0-15.674-6.447-29.835-16.824-40h209.647C430.447 426.165 424 440.326 424 456c0 30.928 25.072 56 56 56s56-25.072 56-56c0-22.172-12.888-41.332-31.579-50.405l5.517-24.276c3.413-15.018-8.002-29.319-23.403-29.319H218.117l-6.545-32h293.145c11.206 0 20.92-7.754 23.403-18.681z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Vull aquest ebook!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f4d4cdb e-con-full e-flex e-con e-child\" data-id=\"f4d4cdb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-242f794 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"242f794\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amzn.to\/4fjTu2z\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-amazon\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M257.2 162.7c-48.7 1.8-169.5 15.5-169.5 117.5 0 109.5 138.3 114 183.5 43.2 6.5 10.2 35.4 37.5 45.3 46.8l56.8-56S341 288.9 341 261.4V114.3C341 89 316.5 32 228.7 32 140.7 32 94 87 94 136.3l73.5 6.8c16.3-49.5 54.2-49.5 54.2-49.5 40.7-.1 35.5 29.8 35.5 69.1zm0 86.8c0 80-84.2 68-84.2 17.2 0-47.2 50.5-56.7 84.2-57.8v40.6zm136 163.5c-7.7 10-70 67-174.5 67S34.2 408.5 9.7 379c-6.8-7.7 1-11.3 5.5-8.3C88.5 415.2 203 488.5 387.7 401c7.5-3.7 13.3 2 5.5 12zm39.8 2.2c-6.5 15.8-16 26.8-21.2 31-5.5 4.5-9.5 2.7-6.5-3.8s19.3-46.5 12.7-55c-6.5-8.3-37-4.3-48-3.2-10.8 1-13 2-14-.3-2.3-5.7 21.7-15.5 37.5-17.5 15.7-1.8 41-.8 46 5.7 3.7 5.1 0 27.1-6.5 43.1z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Prefereixo comprar-lo a Amazon (enlla\u00e7 d'afiliats)<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4582e5e e-con-full e-flex e-con e-child\" data-id=\"4582e5e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c25573 elementor-widget elementor-widget-image\" data-id=\"6c25573\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"1500\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2025\/06\/libro-seo-medios-clara-soteras.jpg\" class=\"attachment-full size-full wp-image-3350\" alt=\"libro SEO medios Clara Soteras\" srcset=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2025\/06\/libro-seo-medios-clara-soteras.jpg 1200w, https:\/\/clarasoteras.com\/wp-content\/uploads\/2025\/06\/libro-seo-medios-clara-soteras-240x300.jpg 240w, https:\/\/clarasoteras.com\/wp-content\/uploads\/2025\/06\/libro-seo-medios-clara-soteras-819x1024.jpg 819w, https:\/\/clarasoteras.com\/wp-content\/uploads\/2025\/06\/libro-seo-medios-clara-soteras-768x960.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e308ed8 e-flex e-con-boxed e-con e-parent\" data-id=\"e308ed8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ad0f1c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4ad0f1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c6fda9 e-flex e-con-boxed e-con e-parent\" data-id=\"4c6fda9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a37c3c8 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"a37c3c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Vols altres materials i recursos personalitzats? Escriu-me!<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a5ff251 e-flex e-con-boxed e-con e-parent\" data-id=\"a5ff251\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-72d8de6 e-con-full e-flex e-con e-child\" data-id=\"72d8de6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-848960a elementor-widget elementor-widget-image\" data-id=\"848960a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"670\" height=\"956\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/clara-soteras-contacto.jpg\" class=\"attachment-full size-full wp-image-922\" alt=\"\" srcset=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/clara-soteras-contacto.jpg 670w, https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/clara-soteras-contacto-210x300.jpg 210w\" sizes=\"(max-width: 670px) 100vw, 670px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5a86ad5 e-con-full e-flex e-con e-child\" data-id=\"5a86ad5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed41d46 elementor-button-align-stretch elementor-widget elementor-widget-global elementor-global-1466 elementor-global-240 elementor-widget-form\" data-id=\"ed41d46\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Seg\\u00fcent&quot;,&quot;step_previous_label&quot;:&quot;Anterior&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Formulario de contacto\" aria-label=\"Formulario de contacto\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"3393\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"ed41d46\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Clara Soteras\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-nombre elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-nombre\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tNom*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[nombre]\" id=\"form-field-nombre\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tEmail*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-telephone elementor-field-group elementor-column elementor-field-group-field_8fe5efc elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_8fe5efc\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tTel\u00e8fon\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input dir=\"ltr\" type=\"text\" name=\"change_name_field_8fe5efc\" id=\"form-field-field_8fe5efc\" class=\"elementor-field elementor-size-sm  elementor-field-telephone elementor-field-textual yee-ltr\" data-pre=\"us|gb\" data-excludeCountries=\"\" data-onlyct=\"\" data-defcountry=\"es\" data-hide_flag=\"\" data-hide_code=\"\" data-validation=\"yes\" data-name=\"field_8fe5efc\" data-telephone_search=\"\" >\n\t\t<input onkeydown=\"return \/[0-9]|\\(|\\)|\\+|-|BACKSPACE\/i.test(event.key)\" type=\"hidden\" class=\"phone_check\" name=\"form_fields[field_8fe5efc_check]\" value=\"\" >\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-asunto elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-asunto\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tAssumpte*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[asunto]\" id=\"form-field-asunto\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-mensaje elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-mensaje\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tMissatge*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[mensaje]\" id=\"form-field-mensaje\" rows=\"7\" required=\"required\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-google elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-google\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LcE_kgqAAAAAKtOv9y6C63XxcTQ5I5ERqTVAtgG\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-politica elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[politica]\" id=\"form-field-politica\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-politica\">He llegit i accepto la <a style=\"text-decoration: underline;\" href=\"https:\/\/clarasoteras.com\/ca\/politica-de-privadesa\/\">pol\u00edtica de privadesa<\/a><\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enviar formulari de contacte<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eccb7a3 e-flex e-con-boxed e-con e-parent\" data-id=\"eccb7a3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Llibres Benvinguts a la meva petita llibreria. En aquest espai podr\u00e0s trobar alguns dels recursos i materials publicats per aprendre m\u00e9s sobre el SEO a mitjans, Google Discover i tot el necessari per posar en marxa la teva estrat\u00e8gia digital en una redacci\u00f3 o un mitj\u00e0 de comunicaci\u00f3 en temps d&#8217;IA. Sigues lliure de fullejar [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3393","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Llibres SEO per a Mitjans - Clara Soteras<\/title>\n<meta name=\"description\" content=\"Recursos, materials i llibres de SEO per a mitjans de comunicaci\u00f3 de Clara Soteras, consultora de SEO a mitjans i estrat\u00e8gia digital. Si vols un llibre o curs personalitzat per a la teva redacci\u00f3, escriu-me.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/clarasoteras.com\/ca\/llibres\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Llibres SEO per a mitjans de comunicaci\u00f3 | Clara Soteres\" \/>\n<meta property=\"og:description\" content=\"Recursos, materials i llibres de SEO per a mitjans de comunicaci\u00f3 de Clara Soteras, consultora de SEO a mitjans i estrat\u00e8gia digital. Si vols un llibre o curs personalitzat per a la teva redacci\u00f3, escriu-me.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/clarasoteras.com\/ca\/llibres\/\" \/>\n<meta property=\"og:site_name\" content=\"Clara Soteras\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-14T16:48:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2025\/06\/retratos-Clara-Soteras-Interior10-200x300.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@ClaraSoteras\" \/>\n<meta name=\"twitter:label1\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/llibres\\\/\",\"url\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/llibres\\\/\",\"name\":\"Llibres SEO per a Mitjans - Clara Soteras\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/llibres\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/llibres\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/clarasoteras.com\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/servicio-consultoria-clara-soteras.jpg\",\"datePublished\":\"2025-06-29T11:04:27+00:00\",\"dateModified\":\"2026-03-14T16:48:27+00:00\",\"description\":\"Recursos, materials i llibres de SEO per a mitjans de comunicaci\u00f3 de Clara Soteras, consultora de SEO a mitjans i estrat\u00e8gia digital. 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