

{"id":1442,"date":"2024-08-30T08:36:20","date_gmt":"2024-08-30T06:36:20","guid":{"rendered":"https:\/\/clarasoteras.com\/ponencies\/"},"modified":"2025-01-17T14:34:16","modified_gmt":"2025-01-17T13:34:16","slug":"ponencies","status":"publish","type":"page","link":"https:\/\/clarasoteras.com\/ca\/ponencies\/","title":{"rendered":"Pon\u00e8ncies"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1442\" class=\"elementor elementor-1442 elementor-361\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58f2e27 e-flex e-con-boxed e-con e-parent\" data-id=\"58f2e27\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4183709 e-con-full e-flex e-con e-child\" data-id=\"4183709\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-f7617dd e-flex e-con-boxed e-con e-child\" data-id=\"f7617dd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-555959c elementor-align-left elementor-tablet-align-center elementor-widget elementor-widget-breadcrumbs\" data-id=\"555959c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/clarasoteras.com\/ca\/\">Inici<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df5b36f elementor-widget elementor-widget-heading\" data-id=\"df5b36f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pon\u00e8ncies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5af7a0 elementor-widget elementor-widget-heading\" data-id=\"e5af7a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Pon\u00e8ncies que inspiren i eduquen.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b01422 elementor-widget elementor-widget-text-editor\" data-id=\"9b01422\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Coneix les \u00faltimes novetats sobre el SEO de mitjans i not\u00edcies, apr\u00e8n les millors pr\u00e0ctiques en una redacci\u00f3 i a desenvolupar productes per atraure noves audi\u00e8ncies. Inspira&#8217;t per gestionar i liderar el teu equip.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a46619 elementor-tablet-align-center elementor-widget elementor-widget-button\" data-id=\"8a46619\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#saber-mas\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En qu\u00e8 consisteix aquest servei?<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c37db7a e-con-full e-flex e-con e-child\" data-id=\"c37db7a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e894ae elementor-hidden-desktop elementor-hidden-laptop elementor-widget elementor-widget-image\" data-id=\"3e894ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"558\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras.jpg\" class=\"attachment-large size-large wp-image-990\" alt=\"\" srcset=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras.jpg 960w, https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras-300x209.jpg 300w, https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras-768x535.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b9faeb7 e-flex e-con-boxed e-con e-parent\" data-id=\"b9faeb7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-157d95e elementor-widget elementor-widget-menu-anchor\" data-id=\"157d95e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"saber-mas\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00091e5 elementor-widget elementor-widget-heading\" data-id=\"00091e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Com et puc ajudar?<br><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27d94a8 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"27d94a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pots comptar amb mi si vols mantenir-te al dia i con\u00e8ixer totes les novetats que Google aplica al cercador i que poden influir directament en la visibilitat dels teus continguts i not\u00edcies. Coneix en profunditat qu\u00e8 \u00e9s Google Discover, apr\u00e8n SEO i ent\u00e9n com treballar l&#8217;EEAT, les tend\u00e8ncies o la planificaci\u00f3 de continguts. Pon\u00e8ncies pensades per a cada tipus de p\u00fablic i enfocades a qualsevol nivell perqu\u00e8 siguin realment \u00fatils i captivadores, adaptant el discurs al teu objectiu. T&#8217;interessa saber m\u00e9s sobre gesti\u00f3 de projectes, innovaci\u00f3, fluxos de treball o gesti\u00f3 d&#8217;equips? Tamb\u00e9 podeu comptar amb mi. Participo en esdeveniments nacionals i internacionals, compartint experi\u00e8ncies i gaudint de divulgar coneixement per continuar aprenent.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf2e2cb elementor-tablet-align-center elementor-align-center elementor-widget elementor-widget-button\" data-id=\"bf2e2cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#contactar\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T'interessa? Contacta'm <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-accc9f5 e-con-full e-flex e-con e-parent\" data-id=\"accc9f5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-94c2e8c e-con-full e-flex e-con e-child\" data-id=\"94c2e8c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-985c20d e-con-full e-flex e-con e-child\" data-id=\"985c20d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d63a09 elementor-widget elementor-widget-heading\" data-id=\"6d63a09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qu\u00e8 et puc oferir a les pon\u00e8ncies?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b68648 e-flex e-con-boxed e-con e-child\" data-id=\"4b68648\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28ea18b e-flex e-con-boxed e-con e-child\" data-id=\"28ea18b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a445856 elementor-widget elementor-widget-heading\" data-id=\"a445856\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Valor educatiu i pr\u00e0ctic<br><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2665425 elementor-widget elementor-widget-text-editor\" data-id=\"2665425\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Quan preparo les meves xerrades prioritzo sobretot que siguin \u00fatils i pr\u00e0ctiques, compartint consells accionables en el dia a dia dels professionals de la comunicaci\u00f3 digital. El meu objectiu \u00e9s aportar valor a l&#8217;audi\u00e8ncia.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-790f1a8 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"790f1a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c0115e e-flex e-con-boxed e-con e-child\" data-id=\"0c0115e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37c3b07 elementor-widget elementor-widget-heading\" data-id=\"37c3b07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Inspiraci\u00f3 i motivaci\u00f3 per a equips de treball<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db2e97c elementor-widget elementor-widget-text-editor\" data-id=\"db2e97c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Vull que les meves pon\u00e8ncies siguin captivadores, amb la intenci\u00f3 de motivar el p\u00fablic per posar en marxa estrat\u00e8gies al mitj\u00e0 o l&#8217;empresa, acompanyant-les d&#8217;hist\u00f2ries reals, exemples i dades.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17699bf elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"17699bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-edbdae7 e-flex e-con-boxed e-con e-child\" data-id=\"edbdae7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5daf2c elementor-widget elementor-widget-heading\" data-id=\"c5daf2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Actualitzaci\u00f3 i tend\u00e8ncies<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18961c6 elementor-widget elementor-widget-text-editor\" data-id=\"18961c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Estar al dia sobre els darrers canvis i novetats que afecten el SEO i el periodisme digital forma part de la meva manera d&#8217;entendre la professi\u00f3 i la meva feina. Per aix\u00f2 tamb\u00e9 entenc aix\u00ed les meves pon\u00e8ncies. Ara tamb\u00e9, em trobareu aprenent cada dia sobre la intersecci\u00f3 entre IA i periodisme.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d199c21 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d199c21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16f3b04 e-flex e-con-boxed e-con e-parent\" data-id=\"16f3b04\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dead092 elementor-widget elementor-widget-heading\" data-id=\"dead092\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Properes xerrades<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-538850c e-flex e-con-boxed e-con e-parent\" data-id=\"538850c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1618735 elementor-widget elementor-widget-jet-listing-grid\" data-id=\"1618735\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:3,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-grid jet-listing\"><div class=\"jet-listing-not-found jet-listing-grid__items\" data-nav=\"{&quot;enabled&quot;:false,&quot;type&quot;:null,&quot;more_el&quot;:null,&quot;query&quot;:[],&quot;widget_settings&quot;:{&quot;lisitng_id&quot;:98,&quot;posts_num&quot;:6,&quot;columns&quot;:3,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;column_min_width&quot;:240,&quot;column_min_width_tablet&quot;:240,&quot;column_min_width_mobile&quot;:240,&quot;inline_columns_css&quot;:false,&quot;is_archive_template&quot;:&quot;&quot;,&quot;post_status&quot;:[&quot;publish&quot;],&quot;use_random_posts_num&quot;:&quot;&quot;,&quot;max_posts_num&quot;:9,&quot;not_found_message&quot;:&quot;No hi ha resultats&quot;,&quot;is_masonry&quot;:false,&quot;equal_columns_height&quot;:&quot;yes&quot;,&quot;use_load_more&quot;:&quot;&quot;,&quot;load_more_id&quot;:&quot;&quot;,&quot;load_more_type&quot;:&quot;click&quot;,&quot;load_more_offset&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;use_custom_post_types&quot;:&quot;&quot;,&quot;custom_post_types&quot;:[],&quot;hide_widget_if&quot;:&quot;&quot;,&quot;carousel_enabled&quot;:&quot;yes&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;arrows&quot;:&quot;true&quot;,&quot;arrow_icon&quot;:&quot;fa fa-angle-left&quot;,&quot;dots&quot;:&quot;true&quot;,&quot;autoplay&quot;:&quot;true&quot;,&quot;pause_on_hover&quot;:&quot;true&quot;,&quot;autoplay_speed&quot;:6000,&quot;infinite&quot;:&quot;true&quot;,&quot;center_mode&quot;:&quot;&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500,&quot;inject_alternative_items&quot;:&quot;&quot;,&quot;injection_items&quot;:[],&quot;scroll_slider_enabled&quot;:&quot;&quot;,&quot;scroll_slider_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;custom_query&quot;:false,&quot;custom_query_id&quot;:&quot;&quot;,&quot;_element_id&quot;:&quot;&quot;,&quot;collapse_first_last_gap&quot;:false,&quot;list_tag_selection&quot;:&quot;&quot;,&quot;list_items_wrapper_tag&quot;:&quot;div&quot;,&quot;list_item_tag&quot;:&quot;div&quot;,&quot;empty_items_wrapper_tag&quot;:&quot;div&quot;}}\" data-listing-source=\"posts\" data-listing-id=\"98\" data-query-id=\"\" data-queried-id=\"1442|WP_Post\">No hi ha resultats<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-307562f e-flex e-con-boxed e-con e-parent\" data-id=\"307562f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dec5358 elementor-widget elementor-widget-heading\" data-id=\"dec5358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">He participat a <br><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02f355d autoplayInView elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"02f355d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;5&quot;,&quot;slides_to_scroll&quot;:&quot;3&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;slides_to_show_laptop&quot;:&quot;4&quot;,&quot;slides_to_show_tablet&quot;:&quot;4&quot;,&quot;autoplay_speed&quot;:4000,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrusel d&#039;imatges\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/inma.png\" alt=\"inma\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/seonthebeach-clara-soteras.png\" alt=\"seonthebeach-clara-soteras\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/seoplus-clara-soteras.png\" alt=\"seoplus-clara-soteras\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/laika-clara-soteras.png\" alt=\"laika-clara-soteras\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/fundacio-cat-clara-soteras.png\" alt=\"fundacio-cat-clara-soteras\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/universitat-barcelona-clara-soteras.png\" alt=\"universitat--barcelona-clara-soteras\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/upf.png\" alt=\"upf\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/clinic-barceona-clara-soteras.png\" alt=\"clinic-barceona-clara-soteras\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"9 de 9\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/sidralytics-clara-soteras.png\" alt=\"sidralytics-clara-soteras\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d228bc6 e-con-full e-flex e-con e-parent\" data-id=\"d228bc6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-c346b3b e-con-full e-flex e-con e-child\" data-id=\"c346b3b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72436ac elementor-widget-laptop__width-initial elementor-widget elementor-widget-heading\" data-id=\"72436ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Algunes de les meves pon\u00e8ncies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9957cb elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"e9957cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/ca\/esdeveniments-mitjans\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s pon\u00e8ncies<br><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-20c74d7 e-con-full e-flex e-con e-child\" data-id=\"20c74d7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8014d2f elementor-widget elementor-widget-jet-listing-grid\" data-id=\"8014d2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;3&quot;,&quot;columns_laptop&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;3&quot;,&quot;columns_mobile&quot;:&quot;1&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-grid jet-listing\"><div class=\"jet-listing-grid__items grid-col-desk-3 grid-col-tablet-3 grid-col-mobile-1 jet-listing-grid--380 jet-equal-columns__wrapper\" data-queried-id=\"1442|WP_Post\" data-nav=\"{&quot;enabled&quot;:false,&quot;type&quot;:null,&quot;more_el&quot;:null,&quot;query&quot;:[],&quot;widget_settings&quot;:{&quot;lisitng_id&quot;:380,&quot;posts_num&quot;:12,&quot;columns&quot;:3,&quot;columns_tablet&quot;:3,&quot;columns_mobile&quot;:1,&quot;column_min_width&quot;:240,&quot;column_min_width_tablet&quot;:240,&quot;column_min_width_mobile&quot;:240,&quot;inline_columns_css&quot;:false,&quot;is_archive_template&quot;:&quot;&quot;,&quot;post_status&quot;:[&quot;publish&quot;],&quot;use_random_posts_num&quot;:&quot;&quot;,&quot;max_posts_num&quot;:9,&quot;not_found_message&quot;:&quot;No hi ha resultats&quot;,&quot;is_masonry&quot;:false,&quot;equal_columns_height&quot;:&quot;yes&quot;,&quot;use_load_more&quot;:&quot;&quot;,&quot;load_more_id&quot;:&quot;&quot;,&quot;load_more_type&quot;:&quot;click&quot;,&quot;load_more_offset&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;use_custom_post_types&quot;:&quot;&quot;,&quot;custom_post_types&quot;:[],&quot;hide_widget_if&quot;:&quot;&quot;,&quot;carousel_enabled&quot;:&quot;&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;arrows&quot;:&quot;true&quot;,&quot;arrow_icon&quot;:&quot;fa fa-angle-left&quot;,&quot;dots&quot;:&quot;&quot;,&quot;autoplay&quot;:&quot;true&quot;,&quot;pause_on_hover&quot;:&quot;true&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;true&quot;,&quot;center_mode&quot;:&quot;&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500,&quot;inject_alternative_items&quot;:&quot;&quot;,&quot;injection_items&quot;:[],&quot;scroll_slider_enabled&quot;:&quot;&quot;,&quot;scroll_slider_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;custom_query&quot;:false,&quot;custom_query_id&quot;:&quot;&quot;,&quot;_element_id&quot;:&quot;&quot;,&quot;collapse_first_last_gap&quot;:false,&quot;list_tag_selection&quot;:&quot;&quot;,&quot;list_items_wrapper_tag&quot;:&quot;div&quot;,&quot;list_item_tag&quot;:&quot;div&quot;,&quot;empty_items_wrapper_tag&quot;:&quot;div&quot;}}\" data-page=\"1\" data-pages=\"1\" data-listing-source=\"posts\" data-listing-id=\"380\" data-query-id=\"\"><div class=\"jet-listing-grid__item jet-listing-dynamic-post-2416 jet-equal-columns\" data-post-id=\"2416\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/ponencia\/\" class=\"jet-listing-dynamic-terms__link\">Pon\u00e8ncia<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Pon\u00e8ncia a Newsroom Summit 2024: \"Creaci\u00f3 d'un producte per a una audi\u00e8ncia de n\u00ednxol: aplicant el m\u00e8tode de la navalla su\u00efssa\"<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >23 \/ 10 \/ 2024<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPresentaci\u00f3 del projecte editorial ON-IA, liderat per Clara Soteras, a Newsroom Summit 2024, la confer\u00e8ncia de mitjans organitzada per WAN-IFRA a Zuric. ON-IA \u00e9s un projecte que es dirigeix \u200b\u200ba un p\u00fablic n\u00ednxol amb qu\u00e8 El Nacional no comptava fins ara. Es tracta d&#8217;un producte editorial basat en una newsletter setmanal enfocada a directius, empresaris i emprenedors interessats a incorporar la intel\u00b7lig\u00e8ncia artificial al seu dia a dia. Presenta el repte de crear un producte que obre una nova via de monetitzaci\u00f3 al medi, oferint formaci\u00f3, serveis i creaci\u00f3 d&#8217;esdeveniments.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/wan-ifra.org\/events\/newsroom-summit-2024\/?pagetype=media\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-2424 jet-equal-columns\" data-post-id=\"2424\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/ponencia\/\" class=\"jet-listing-dynamic-terms__link\">Pon\u00e8ncia<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Pon\u00e8ncia a Aqu\u00ed no hi ha platja 2024: \"L'altra cocci\u00f3 de Google Discover\"<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >19 \/ 11 \/ 2024<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPon\u00e8ncia a l&#8217;esdeveniment online &#8216;Aqu\u00ed no hay platja&#8217; organitzat per IKAUE, els organitzadors del SEonthebeach. En aquesta xerrada destaca l&#8217;actualitat de Google Discover donant cinc consells accionables i actualitzats per aplicar en el dia a dia d&#8217;un redactor.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.youtube.com\/watch?v=A8ILGMsIfnY\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-3044 jet-equal-columns\" data-post-id=\"3044\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/entrevista-ca\/\" class=\"jet-listing-dynamic-terms__link\">Entrevista<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Entrevista a Par\u00e8ntesi Mitjana: Clara Soteras: \"El SEO no morir\u00e0, simplement canviar\u00e0 i ens haurem d'adaptar\"<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >28 \/ 02 \/ 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tEntrevista a Par\u00e9ntesis Media per Adri\u00e1n Soler sobre com la IA canviar\u00e0 la manera d&#8217;entendre el SEO als mitjans de comunicaci\u00f3 i les redaccions i tot el que ens oferir\u00e0 l&#8217;any 2025 en termes d&#8217;intel\u00b7lig\u00e8ncia artificial. Parlem sobre la IA Act, AI Overviews, ProRata.ai i Perplexity i la seva relaci\u00f3 amb els mitjans aix\u00ed com els acords que estan tancant i les propostes i estrat\u00e8gies que han de seguir les empreses de comunicaci\u00f3 per continuar diversificant les vies de monetitzaci\u00f3. En aquesta entrevista tamb\u00e9 provem en fase beta i en prim\u00edcia el motor conversacional ProRata.ai.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.parentesis.media\/clara-soteras-el-seo-no-morira-simplemente-cambiara-y-nos-tendremos-que-adaptar\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-3107 jet-equal-columns\" data-post-id=\"3107\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/ponencia\/\" class=\"jet-listing-dynamic-terms__link\">Pon\u00e8ncia<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Pon\u00e8ncia 'Auditoria SEO en mitjans: Aplicant el m\u00e8tode HIIT per posar en forma la teva web i la teva redacci\u00f3' - SEOCamp 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >15 \/ 03 \/ 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tParticipaci\u00f3 com a ponent a la 6a edici\u00f3 de l&#8217;\u00fanic esdeveniment de SEO a Sud-am\u00e8rica amb la pon\u00e8ncia titulada: &#8220;Auditoria SEO en mitjans: Aplicant el m\u00e8tode HIIT per posar en forma la teva web i la teva redacci\u00f3&#8221;. \u00c9s un esdeveniment organitzat per Ag\u00e8ncia Eleven a Buenos Aires (Argentina). A la pon\u00e8ncia s&#8217;explica les tres fases de l&#8217;auditoria amb la metodologia pr\u00f2pia de: auditoria t\u00e8cnica, auditoria de continguts i auditoria de workflows, un treball molt diferent amb les redaccions i els mitjans que es pot arribar a fer amb un altre tipus de projecte web.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.youtube.com\/watch?v=XEuZGgRZkmc&#038;t=2s\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-3294 jet-equal-columns\" data-post-id=\"3294\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/ponencia\/\" class=\"jet-listing-dynamic-terms__link\">Pon\u00e8ncia<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Pon\u00e8ncia \"How AI-driven platforms reshaping referral traffic and SEO strategies\" - World News Media Congress 2025 de WAN-IFRA<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >6 \/ 05 \/ 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPon\u00e8ncia sobre les darreres novetats i actualitzacions de Google i AI Overviews i la seva implicaci\u00f3 en el tr\u00e0nsit de cerca dels mitjans i les not\u00edcies. La presentaci\u00f3 inclou dades dels darrers informes publicats aix\u00ed com tamb\u00e9 detalla 5 punts que cal tenir en compte per a la nostra estrat\u00e8gia SEO aquest 2025. \u00c9s la presentaci\u00f3 d&#8217;introducci\u00f3 a la taula rodona que es va celebrar a l&#8217;esdeveniment de WAN-IFRA a Crac\u00f2via per al congr\u00e9s World News Media Congress 2025.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/speakerdeck.com\/clarasoteras\/introduction-how-ai-driven-platforms-reshaping-referral-traffic-and-seo-strategies-world-news-media-congress-2025-wan-ifra\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-3862 jet-equal-columns\" data-post-id=\"3862\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/ponencia\/\" class=\"jet-listing-dynamic-terms__link\">Pon\u00e8ncia<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Search \u2018n Stuff Antalya Global Digital Marketing Conference 2025: \"Unlocking the Power of Google Discover: Practical Workshop\"<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >11 \/ 10 \/ 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tConfer\u00e8ncia amb pon\u00e8ncies i tallers d&#8217;experts internacionals de SEO i m\u00e0rqueting. Vaig oferir un workshop molt pr\u00e0ctic per entendre i aplicar una estrat\u00e8gia a Google Discover per a tot tipus de projectes digitals titulat &#8220;Unlocking the Power of Discover: Practical Workshop&#8221;, aplicant una metodologia de mitjans a altres sectors.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/speakerdeck.com\/clarasoteras\/unlocking-the-power-of-google-discover-practical-workshop-search-n-stuff-2025\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-4047 jet-equal-columns\" data-post-id=\"4047\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/entrevista-ca\/\" class=\"jet-listing-dynamic-terms__link\">Entrevista<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Entrevista a la Revista d'Innovaci\u00f3 en Periodisme: Clara Soteras (SEO): \u00abEls mitjans necessiten menys obsessi\u00f3 pel curt termini i el volum de p\u00e0gines vistes, i m\u00e9s focus en el treball d'autoritat, marca, producte i comunitat\u00bb<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >4 \/ 11 \/ 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tEntrevista per Miguel Carvajal, periodista i Professor Titular de Periodisme a la Universitat Miguel Hern\u00e1ndez. Director del M\u00e0ster en Innovaci\u00f3 en Periodisme a la mateixa universitat. A l&#8217;entrevista es parla del futur del SEO als mitjans i de la publicaci\u00f3 del llibre &#8220;Manual d&#8217;instruccions SEO per a mitjans&#8221;.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/mip.umh.es\/blog\/2025\/11\/04\/entrevista-clara-soteras-SEO-trafico-medios-corto-plazo-autoridad-marca\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-4206 jet-equal-columns\" data-post-id=\"4206\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/article-ca\/\" class=\"jet-listing-dynamic-terms__link\">Article<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Article a Cuadernos de Periodistas: \"De les AI Overviews a la caiguda de Google Discover: una radiografia de la muntanya russa que han viscut els mitjans el 2025 i reptes per al 2026\"<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >19 \/ 12 \/ 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tArticle per a la revista &#8221;Cuadernos de Periodistas&#8217; de la Asociaci\u00f3n de la Prensa de Madrid, que posa en context l&#8217;impacte en el tr\u00e0nsit dels mitjans arran dels darrers canvis d&#8217;algorisme, de Google Discover i la introducci\u00f3 de les AI Overviews, la intel\u00b7lig\u00e8ncia artificial de Google al cercador.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.cuadernosdeperiodistas.com\/de-las-ai-overviews-a-la-caida-de-google-discover-una-radiografia-de-la-montana-rusa-que-han-vivido-los-medios-en-2025-y-retos-para-2026\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-4302 jet-equal-columns\" data-post-id=\"4302\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/ponencia\/\" class=\"jet-listing-dynamic-terms__link\">Pon\u00e8ncia<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Google Search Central Live Zurich 2025: From Newsrooms to E-commerce: The Google Discover Strategy You're Not Using (Yet)<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >9 \/ 12 \/ 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tClara Soteras va participar com a ponent a Google Z\u00farich amb la charla &#8220;De les sales de premsa al comer\u00e7 electr\u00f2nic: La estrategia de Google Discover que encara no est\u00e0s utilitzant&#8221;. La charla es va impartir a Google Search Central Live a Z\u00farich 2025. La charla explora com els factors de posicionament i els enfocaments estrat\u00e8gics de Google Discover, tradicionalment utilitzats pels editors de not\u00edcies, poden ser aplicats per les marques i els llocs de comer\u00e7 electr\u00f2nic. La sessi\u00f3 destaca l&#8217;evoluci\u00f3 del rol dels creadors de contingut, la creixent influ\u00e8ncia de la visibilitat en les xarxes socials i les \u00faltimes actualitzacions que Google est\u00e0 implementant en el seu algoritmo per mostrar contingut atractiu i d&#8217;alt valor en diferents sectors.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/speakerdeck.com\/clarasoteras\/from-newsrooms-to-e-commerce-the-google-discover-strategy-youre-not-using-yet-google-search-central-live-zurich-2025-clara-soteras\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-4304 jet-equal-columns\" data-post-id=\"4304\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/taula-rodonda\/\" class=\"jet-listing-dynamic-terms__link\">Taula rodonda<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >SEO for NEWS Meetup London<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >2 \/ 12 \/ 2025<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tParticipeu com a ponent a l&#8217;esdeveniment anual SEO for NEWS Meetup London organitzat per NewzDash. En l&#8217;esdeveniment a Londres es van classificar 5 exemplars del llibre SEO Playbook for News Publishers de Clara Soteras, parlant del futur del SEO, dels retocs dels mitjans i de Google Discover a les oficines de SimilarWeb.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c117ef8 elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"c117ef8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/clarasoteras.com\/ca\/eventos-medios\/seo-for-news-meetup-london\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-4385 jet-equal-columns\" data-post-id=\"4385\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/ponencia\/\" class=\"jet-listing-dynamic-terms__link\">Pon\u00e8ncia<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Curs de SEO per a periodistes a l'APM: estrat\u00e8gies de posicionament davant dels canvis de la IA al cercador<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >27 \/ 01 \/ 2026<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tL&#8217;Associaci\u00f3 de la Premsa de Madrid (APM) llan\u00e7a el &#8220;Curs de SEO per a periodistes: estrat\u00e8gies de posicionament davant dels canvis de la IA al cercador&#8221;, impartit per Clara Soteras, consultora SEO i estrat\u00e8gia digital en mitjans, en modalitat virtual a trav\u00e9s del Campus APM, el 27 i 29 de gener. Aquest curs aborda la import\u00e0ncia del posicionament en cercadors dins dels mitjans de comunicaci\u00f3 i la seva relaci\u00f3 amb els diferents canals de distribuci\u00f3 de not\u00edcies, com ara Google Search, Top Stories, Google Discover, Google News, els nous entorns impulsats per la intel\u00b7lig\u00e8ncia artificial (IA) i els canvis en els models de llenguatge. Durant l&#8217;activitat formativa es treballaran estrat\u00e8gies per a la cobertura de breaking news, l&#8217;\u00fas d&#8217;eines com ara Google Trends, la planificaci\u00f3 de continguts i la gesti\u00f3 de temes evergreen. A m\u00e9s, Clara Soteras aprofundeix en l&#8217;\u00fas de l&#8217;anal\u00edtica per interpretar dades i prendre decisions informades a les redaccions.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.apmadrid.es\/cursos\/curso-de-seo-para-periodistas-estrategias-de-posicionamiento-ante-los-cambios-de-la-ia-en-el-buscador\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-5261 jet-equal-columns\" data-post-id=\"5261\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"1428\" class=\"elementor elementor-1428 elementor-380\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7293a1e e-flex e-con-boxed e-con e-parent\" data-id=\"7293a1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-474e2f3 e-flex e-con-boxed e-con e-child\" data-id=\"474e2f3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed7e11 elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"bed7e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/clarasoteras.com\/ca\/categories-events-and-media\/ponencia\/\" class=\"jet-listing-dynamic-terms__link\">Pon\u00e8ncia<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ffcf8 elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"68ffcf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >Pon\u00e8ncia a ONA 26 - Chicago: \"Understanding Audiences and Algorithms in 2026: An Overview in the Age of AI\" - Clara Soteras<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a80fd elementor-widget elementor-widget-jet-listing-dynamic-field\" data-id=\"14a80fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-listing-dynamic-field.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing jet-listing-dynamic-field display-inline\"><div class=\"jet-listing-dynamic-field__inline-wrap\"><div class=\"jet-listing-dynamic-field__content\" >1 \/ 04 \/ 2026<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d051955 elementor-widget elementor-widget-text-editor\" data-id=\"d051955\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPon\u00e8ncia de Clara Soteras convidada a la confer\u00e8ncia mundial de la Online News Association, l&#8217;esdeveniment dels professionals dels mitjans digitals als Estats Units. Amb la xerrada &#8220;Understanding Audiences and Algorithms in 2026: An Overview in the Age of AI&#8221;, Clara Soteras va oferir una radiografia de la situaci\u00f3 actual del SEO, els algoritmes, els LLM i la necessitat de crear producte i autoritat als assistents, donant claus pr\u00e0ctiques i exemples i casos reals d&#8217;\u00e8xit.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3d444d e-flex e-con-boxed e-con e-child\" data-id=\"d3d444d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a4a2f elementor-align-left jedv-enabled--yes elementor-widget elementor-widget-button\" data-id=\"69a4a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/speakerdeck.com\/clarasoteras\/understanding-audiences-and-algorithms-in-2026-an-overview-in-the-age-of-ai-ona-26-chicago-clara-soteras\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Veure m\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-afb6dee e-flex e-con-boxed e-con e-parent\" data-id=\"afb6dee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5d6fd3 elementor-widget elementor-widget-menu-anchor\" data-id=\"f5d6fd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contactar\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e72ccce elementor-widget elementor-widget-heading\" data-id=\"e72ccce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">T'interessa aquest servei? Escriu-me<br><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a39387f e-flex e-con-boxed e-con e-parent\" data-id=\"a39387f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e3da1ff e-con-full e-flex e-con e-child\" data-id=\"e3da1ff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ad644fd elementor-widget elementor-widget-image\" data-id=\"ad644fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"670\" height=\"956\" src=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/clara-soteras-contacto.jpg\" class=\"attachment-full size-full wp-image-922\" alt=\"\" srcset=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/clara-soteras-contacto.jpg 670w, https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/clara-soteras-contacto-210x300.jpg 210w\" sizes=\"(max-width: 670px) 100vw, 670px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a33ecc e-con-full e-flex e-con e-child\" data-id=\"2a33ecc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7a325df elementor-button-align-stretch elementor-widget elementor-widget-global elementor-global-1466 elementor-global-240 elementor-widget-form\" data-id=\"7a325df\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Seg\\u00fcent&quot;,&quot;step_previous_label&quot;:&quot;Anterior&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Formulario de contacto\" aria-label=\"Formulario de contacto\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"1442\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"7a325df\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Clara Soteras\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-nombre elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-nombre\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tNom*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[nombre]\" id=\"form-field-nombre\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tEmail*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-telephone elementor-field-group elementor-column elementor-field-group-field_8fe5efc elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_8fe5efc\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tTel\u00e8fon\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input dir=\"ltr\" type=\"text\" name=\"change_name_field_8fe5efc\" id=\"form-field-field_8fe5efc\" class=\"elementor-field elementor-size-sm  elementor-field-telephone elementor-field-textual yee-ltr\" data-pre=\"us|gb\" data-excludeCountries=\"\" data-onlyct=\"\" data-defcountry=\"es\" data-hide_flag=\"\" data-hide_code=\"\" data-validation=\"yes\" data-name=\"field_8fe5efc\" data-telephone_search=\"\" >\n\t\t<input onkeydown=\"return \/[0-9]|\\(|\\)|\\+|-|BACKSPACE\/i.test(event.key)\" type=\"hidden\" class=\"phone_check\" name=\"form_fields[field_8fe5efc_check]\" value=\"\" >\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-asunto elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-asunto\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tAssumpte*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[asunto]\" id=\"form-field-asunto\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-mensaje elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-mensaje\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tMissatge*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[mensaje]\" id=\"form-field-mensaje\" rows=\"7\" required=\"required\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-google elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-google\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LcE_kgqAAAAAKtOv9y6C63XxcTQ5I5ERqTVAtgG\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-politica elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[politica]\" id=\"form-field-politica\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-politica\">He llegit i accepto la <a style=\"text-decoration: underline;\" href=\"https:\/\/clarasoteras.com\/ca\/politica-de-privadesa\/\">pol\u00edtica de privadesa<\/a><\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enviar formulari de contacte<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Pon\u00e8ncies Pon\u00e8ncies que inspiren i eduquen. Coneix les \u00faltimes novetats sobre el SEO de mitjans i not\u00edcies, apr\u00e8n les millors pr\u00e0ctiques en una redacci\u00f3 i a desenvolupar productes per atraure noves audi\u00e8ncies. Inspira&#8217;t per gestionar i liderar el teu equip. En qu\u00e8 consisteix aquest servei? Com et puc ajudar? Pots comptar amb mi si vols [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1442","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pon\u00e8ncies - Clara Soteras<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/clarasoteras.com\/ca\/ponencies\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pon\u00e8ncies - Clara Soteras\" \/>\n<meta property=\"og:description\" content=\"Pon\u00e8ncies Pon\u00e8ncies que inspiren i eduquen. Coneix les \u00faltimes novetats sobre el SEO de mitjans i not\u00edcies, apr\u00e8n les millors pr\u00e0ctiques en una redacci\u00f3 i a desenvolupar productes per atraure noves audi\u00e8ncies. Inspira&#8217;t per gestionar i liderar el teu equip. En qu\u00e8 consisteix aquest servei? Com et puc ajudar? Pots comptar amb mi si vols [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/clarasoteras.com\/ca\/ponencies\/\" \/>\n<meta property=\"og:site_name\" content=\"Clara Soteras\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-17T13:34:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"669\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@ClaraSoteras\" \/>\n<meta name=\"twitter:label1\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"8 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/ponencies\\\/\",\"url\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/ponencies\\\/\",\"name\":\"Pon\u00e8ncies - Clara Soteras\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/ponencies\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/ponencies\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/clarasoteras.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/ponencias-clara-soteras.jpg\",\"datePublished\":\"2024-08-30T06:36:20+00:00\",\"dateModified\":\"2025-01-17T13:34:16+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/ponencies\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/ponencies\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/ponencies\\\/#primaryimage\",\"url\":\"https:\\\/\\\/clarasoteras.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/ponencias-clara-soteras.jpg\",\"contentUrl\":\"https:\\\/\\\/clarasoteras.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/ponencias-clara-soteras.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/ponencies\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inici\",\"item\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pon\u00e8ncies\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/#website\",\"url\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/\",\"name\":\"Clara Soteras\",\"description\":\"Consultora SEO para Medios\",\"publisher\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/#\\\/schema\\\/person\\\/df3839c4a530026845115cc05ffa1f85\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/ca\\\/#\\\/schema\\\/person\\\/df3839c4a530026845115cc05ffa1f85\",\"name\":\"Clara Soteras\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/favicon.png\",\"url\":\"https:\\\/\\\/clarasoteras.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/favicon.png\",\"contentUrl\":\"https:\\\/\\\/clarasoteras.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/favicon.png\",\"width\":512,\"height\":512,\"caption\":\"Clara Soteras\"},\"logo\":{\"@id\":\"https:\\\/\\\/clarasoteras.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/favicon.png\"},\"description\":\"Clara Soteras es Consultora SEO y Estrategia Digital para distintos medios de comunicaci\u00f3n y empresas, incorporando la visi\u00f3n de producto a cualquier proyecto o negocio. Actualmente es Jefa de Innovaci\u00f3n y Estrategia Digital en AMIC, una asociaci\u00f3n de medios de informaci\u00f3n y comunicaci\u00f3n de proximidad con m\u00e1s de 600 asociados. Tambi\u00e9n es profesora asociada en la Universidad Aut\u00f3noma de Barcelona y profesora de SEO en medios en otras escuelas de negocio como Webpositer o KSchool y forma parte del panel de juces en distintos premios de b\u00fasqueda como los Global, European o los UK Search Awards y en premios de periodismo de organizaciones internacionales como Online News Association, WAN-IFRA y LION Publishers. Acaba de publicar el libro \u201cManual de instrucciones SEO para medios\u201d, editado por la newsletter Tendenci@s, disponible en formato impreso y digital. Y tambi\u00e9n una edici\u00f3n en ingl\u00e9s titulada \u201cSEO Playbook for News Publishers\u201d, un libro enfocado a la audiencia global. Es un libro que recoge todas las claves para trabajar el posicionamiento de contenidos en medios, tanto a nivel editorial como t\u00e9cnico, pensado para periodistas, editores y roles estrat\u00e9gicos de las redacciones.\",\"sameAs\":[\"https:\\\/\\\/clarasoteras.com\",\"https:\\\/\\\/www.instagram.com\\\/clara_soteras\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/clara-soteras-acosta\\\/\",\"https:\\\/\\\/x.com\\\/ClaraSoteras\",\"https:\\\/\\\/ca.wikipedia.org\\\/wiki\\\/Clara_Soteras_i_Acosta\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pon\u00e8ncies - Clara Soteras","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/clarasoteras.com\/ca\/ponencies\/","og_locale":"ca_ES","og_type":"article","og_title":"Pon\u00e8ncies - Clara Soteras","og_description":"Pon\u00e8ncies Pon\u00e8ncies que inspiren i eduquen. Coneix les \u00faltimes novetats sobre el SEO de mitjans i not\u00edcies, apr\u00e8n les millors pr\u00e0ctiques en una redacci\u00f3 i a desenvolupar productes per atraure noves audi\u00e8ncies. Inspira&#8217;t per gestionar i liderar el teu equip. En qu\u00e8 consisteix aquest servei? Com et puc ajudar? Pots comptar amb mi si vols [&hellip;]","og_url":"https:\/\/clarasoteras.com\/ca\/ponencies\/","og_site_name":"Clara Soteras","article_modified_time":"2025-01-17T13:34:16+00:00","og_image":[{"width":960,"height":669,"url":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@ClaraSoteras","twitter_misc":{"Temps estimat de lectura":"8 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/clarasoteras.com\/ca\/ponencies\/","url":"https:\/\/clarasoteras.com\/ca\/ponencies\/","name":"Pon\u00e8ncies - Clara Soteras","isPartOf":{"@id":"https:\/\/clarasoteras.com\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/clarasoteras.com\/ca\/ponencies\/#primaryimage"},"image":{"@id":"https:\/\/clarasoteras.com\/ca\/ponencies\/#primaryimage"},"thumbnailUrl":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras.jpg","datePublished":"2024-08-30T06:36:20+00:00","dateModified":"2025-01-17T13:34:16+00:00","breadcrumb":{"@id":"https:\/\/clarasoteras.com\/ca\/ponencies\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/clarasoteras.com\/ca\/ponencies\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/clarasoteras.com\/ca\/ponencies\/#primaryimage","url":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras.jpg","contentUrl":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/ponencias-clara-soteras.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/clarasoteras.com\/ca\/ponencies\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inici","item":"https:\/\/clarasoteras.com\/ca\/"},{"@type":"ListItem","position":2,"name":"Pon\u00e8ncies"}]},{"@type":"WebSite","@id":"https:\/\/clarasoteras.com\/ca\/#website","url":"https:\/\/clarasoteras.com\/ca\/","name":"Clara Soteras","description":"Consultora SEO para Medios","publisher":{"@id":"https:\/\/clarasoteras.com\/ca\/#\/schema\/person\/df3839c4a530026845115cc05ffa1f85"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/clarasoteras.com\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":["Person","Organization"],"@id":"https:\/\/clarasoteras.com\/ca\/#\/schema\/person\/df3839c4a530026845115cc05ffa1f85","name":"Clara Soteras","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/favicon.png","url":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/favicon.png","contentUrl":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/favicon.png","width":512,"height":512,"caption":"Clara Soteras"},"logo":{"@id":"https:\/\/clarasoteras.com\/wp-content\/uploads\/2024\/08\/favicon.png"},"description":"Clara Soteras es Consultora SEO y Estrategia Digital para distintos medios de comunicaci\u00f3n y empresas, incorporando la visi\u00f3n de producto a cualquier proyecto o negocio. Actualmente es Jefa de Innovaci\u00f3n y Estrategia Digital en AMIC, una asociaci\u00f3n de medios de informaci\u00f3n y comunicaci\u00f3n de proximidad con m\u00e1s de 600 asociados. Tambi\u00e9n es profesora asociada en la Universidad Aut\u00f3noma de Barcelona y profesora de SEO en medios en otras escuelas de negocio como Webpositer o KSchool y forma parte del panel de juces en distintos premios de b\u00fasqueda como los Global, European o los UK Search Awards y en premios de periodismo de organizaciones internacionales como Online News Association, WAN-IFRA y LION Publishers. Acaba de publicar el libro \u201cManual de instrucciones SEO para medios\u201d, editado por la newsletter Tendenci@s, disponible en formato impreso y digital. Y tambi\u00e9n una edici\u00f3n en ingl\u00e9s titulada \u201cSEO Playbook for News Publishers\u201d, un libro enfocado a la audiencia global. Es un libro que recoge todas las claves para trabajar el posicionamiento de contenidos en medios, tanto a nivel editorial como t\u00e9cnico, pensado para periodistas, editores y roles estrat\u00e9gicos de las redacciones.","sameAs":["https:\/\/clarasoteras.com","https:\/\/www.instagram.com\/clara_soteras\/","https:\/\/www.linkedin.com\/in\/clara-soteras-acosta\/","https:\/\/x.com\/ClaraSoteras","https:\/\/ca.wikipedia.org\/wiki\/Clara_Soteras_i_Acosta"]}]}},"_links":{"self":[{"href":"https:\/\/clarasoteras.com\/ca\/wp-json\/wp\/v2\/pages\/1442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clarasoteras.com\/ca\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/clarasoteras.com\/ca\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/clarasoteras.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/clarasoteras.com\/ca\/wp-json\/wp\/v2\/comments?post=1442"}],"version-history":[{"count":10,"href":"https:\/\/clarasoteras.com\/ca\/wp-json\/wp\/v2\/pages\/1442\/revisions"}],"predecessor-version":[{"id":2936,"href":"https:\/\/clarasoteras.com\/ca\/wp-json\/wp\/v2\/pages\/1442\/revisions\/2936"}],"wp:attachment":[{"href":"https:\/\/clarasoteras.com\/ca\/wp-json\/wp\/v2\/media?parent=1442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}